(Louisville, KY February 6, 2019) – Historic racetrack Keeneland and live sports lottery game provider EquiLottery Games have reached an agreement to feature races from the 2019 Keeneland Spring Meet as part of the upcoming trial run of Kentucky’s Win Place Show, the first daily U.S. lottery game based on the results of live horse racing. Due to this agreement, Kentucky Lottery players in 45 test locations across the state will be able to purchase Win Place Show tickets based on Keeneland races every day of the meet from April 4th to April 26th. This 90-day limited trial will gauge the market for such a game, with the 45 test stores evenly split among the Lexington, Louisville, and Northern Kentucky markets.
EquiLottery, Roberts Communications Network Finalize Video Streaming Agreement for Kentucky Lottery Pilot
Louisville, KY – Last month, EquiLottery LLC and the Kentucky Lottery announced plans for a 90 day pilot program for “Win Place Show." The pilot will launch on March 24, 2019 and will feature 45 locations across Louisville, Lexington and Northern Kentucky.
Louisville, KY – Kentucky-based entities Kentucky Downs and EquiLottery have entered into an agreement that will allow the use of races from the Franklin, Kentucky racetrack as the basis for EquiLottery, a new lottery game based on the results of live horse racing. This marks the first such agreement between a Kentucky racetrack and EquiLottery.
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