Schedule for all regional and interregional lottery events for 2018
A EL/WLA Event – Hosted by Camelot
Last year we explored the 3B’s of lottery marketing, the big jackpots, big communities and big data and we understood the challenges of being BIG. The inconvenient truth of being BIG is that the models built to manage these sizes are the same models that potentially prevent our lotteries from seizing new opportunities, personalising our communication and focusing on individual’s needs. Lotteries need to also “think SMALL!” The logic behind “Thinking SMALL” is based on the world we now live in. A world where small clusters of niches, competitors and individuals contradict every business model ever created; this is a world where the small have become mighty. With the help of inspiring keynote speakers from inside and outside the lottery sector, we will explore what The Small-mighty consumer and business community means for marketing.
An APLA/WLA joint seminar – Hosted by Sugal & Damani and Future Gaming
Traditionally lotteries have been perceived to be linked to luck and good fortune. However, lotteries have the power to change lives and bring joy to society – both to winners as well as beneficiaries – through their support of good causes and social upliftment programs. Many people are also directly or indirectly involved in the industry as operational employees, retailers, agents, affiliates, and technology suppliers. In well-regulated markets, lotteries have made profound contributions to society.
An ALA/WLA joint seminar – Hosted by La Marocaine des Jeux et des Sports
Illegal sports betting has increased dramatically since the millennium. Sport is now a big target for criminal organizations, consequently leading to risks for public authorities. This seminar is addressed to decision makers, sports betting managers, staff in charge of security, risk management and experts in marketing and communication.
An EL/WLA joint seminar – hosted by Française des Jeux
This year’s EL/WLA Sports Betting Seminar will focus on the key concept of “winning in sports betting”, bringing together the most up-to-date expertise and lessons learnt in key areas such as winning in: retail and omni-channel experience; innovative sponsoring activation and society engagement; the future of sports betting; and innovating tradition.
A joint WLA/PinT training to improve your English language and lottery terminology for presentations, meetings, business correspondence, attending international conferences and cross-cultural communication.
An EL/WLA joint seminar – hosted by Santa Casa da Misericórdia de Lisboa
Join the CSR/RG working group in Lisbon for an engaging programme of speakers and round-table discussions on a broad range of topics relating to Responsible Gaming and Corporate Social Responsibility. You can expect a seminar packed with international speakers, case studies and inspiration. You will be able to acquire new knowledge, skills and contacts that will be beneficial to you and your lottery.
An EL/WLA joint seminar – hosted by Szerencsejáték Zrt.
Security and Integrity are organizational strategic objectives which are in a constant state of ﬂux. The only eﬀective response to changing threats is constant vigilance and rapid reaction.
Gaining the edge in the new world
It takes you to tango
Hosted by ALEA
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