A significant driver of 2013 sales was the launch of the Lottery's first 10 złoty (approximately $3.30 USD) game. The 10 złoty MAXI CA$H is an extension of the Lottery's popular 5 złoty CA$H category. The game, available in three colors, featured an emphasis on chatter prizes—prizes high enough that people will share their winning experiences with others. Launched on September 24, 2013, MAXI CA$H was an immediate hit with players, representing a remarkable 49% of the Lottery’s instant ticket sales for that day. Throughout October, the game maintained a 23% share of the Lottery’s instant sales. More importantly, this game did not cannibalize the sales of the 5 złoty category.
– Aristocrat Technologies has reaffirmed its commitment to EMEA-based operators across a number of gaming segments, with a range of new concepts being unveiled at the ICE Show in London on 4th–6th February.
The new organization was the outcome of a thorough strategic and organization study conducted in collaboration with the global management consultants The Boston Consulting Group - BCG.
Mobile Lottery product line is an innovative, independent end-to-end solution for making the Lottery experience native on mobile devices of all operating systems, sizes and capabilities. Adaptive user interface (UI) design with emphasis on ease of use, expedience of standard user actions and modern UI aesthetics, prove the best spring board to attract newer demographics to the traditional Lottery world. It incorporates several completely new and innovative player engagement features, and gives significant value add to existing and new Lottery operations.
Smartplay International, Inc.
INTRALOT will display Live Racing based on premium horse and greyhound content that can be localized and delivered to any time zone for fixed-odds or pari-mutuel betting in the world's largest pools. The complete suite of Virtual Racing and Sports, an increasingly popular type of games, including Horse Racing, Greyhound Racing, Football, Cycling, Table Tennis and Badminton, will also be featured.
Scientific Games Corporation (Nasdaq: SGMS) today announced that the Company has signed a contract to implement and support a Central Monitoring System for the New Mexico Gaming Control Board, an existing customer. Under the terms of the contract, Scientific Games will provide the Scientific Games SGVideoTM Gaming Central Monitoring System which will monitor and control licensed video gaming terminals, located in five racinos and up to 70 non-profit locations. The contract was awarded through a competitive procurement process, has an initial term of four years and may be extended by the Gaming Control Board for up to four additional years.
"We're pleased to now offer the White Christmas brand to our valued lottery customers," said Sina Aiello, Vice President, Marketing, Pollard Banknote. "Given its seasonal motif, White Christmas is a natural fit for a holiday-themed game release and is an excellent option for a customized interactive e-card or any number of second chance programs. Also, with the film's anniversary quickly approaching, a heightened awareness will likely result, making it the perfect occasion for lotteries to launch a special anniversary White Christmas ticket."
- About us
- Responsible Gaming
- WLA Seminars
- Request for Proposal (RFP)
- Scam Protection
- Legal Advice